Objectif Lune

Objectif Lune first started in the variable data printing industry in 1993 by creating custom turnkey solutions which evolved to a suite of products called PlanetPress Suite. With impressive success, the company has quickly become a leader in its field and now provides solutions for all aspects of the

variable data printing industry:

• Transactional and promotional printing
• Workflow automation
• Web publishing

With applications that can be used anywhere, Objectif Lune has gradually increased its worldwide presence by opening branches or signing distribution agreements for its solutions in several regions of the world such as the United States, Brazil, Colombia, Australia, Japan, the Netherlands, Germany, Greece, the United Kingdom and France. In 2004, Objectif Lune further secured its position on the variable data printing market by acquiring Atlas Software BV, creators of PrintShop Mail, an easy-to-use design tool for variable data printing of promotional documents. This acquisition gives the company a better strategic position to support a broader range of variable data applications, and business partners and customers have gained a stronger resource to help them drive more successful and profitable solutions, adapted to their business needs. This acquisition makes Objectif Lune’s product portfolio complete and allows the company to offer solutions tailored for every players of the variable data printing world. In June 2006, Objectif Lune entered the world of PCL printing with the acquisition of a German leader, Prout Software, and added PCL to its PostScript solutions portfolio. With this acquisition, Objectif Lune expands its support for popular printing platforms to include the vast PCL market and gain technological expertise to start reaching a new type of customers. Prout Software specializes in the development of transactional variable data printing solutions for PCL platforms, complementing the PostScript focus of Objectif Lune’s current solutions portfolio. In December 2006, Objectif Lune expands European presence with the acquisition of DocSolutions BV. After four years of partnership, the first European distributor joins the Objectif Lune group and becomes OL Benelux. As a result of the acquisition, Objectif Lune is now firmly established as a dominant player in the rapidly developing European variable data marketplace. Objectif Lune answers European growing demand for creative variable data printing solutions. To help businesses make the most out of their variable data printing operations, Objectif Lune also offers a full range of professional services including software integration, document design and custom development. Our customers and partners also benefit from the company’s team of instructors. Objectif Lune offers complete and tailored training programs to help users leverage the full power of their variable data applications.